Commercial Real Estate Brokerage Cold Calling – Coordinate Your Prospecting Systems

city buildings at sunrise

In commercial real estate brokerage, your cold calling systems should be coordinated to a plan and a process.  Over time you can then improve your actions as the plan requires. Cold calling is a very specific process of agent actions tracked to results; monitor the things that you are doing and watch what is working…

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Expect Rejection in Commercial Real Estate Prospecting – Improve Your Responses

In commercial real estate prospecting you will get lots of ‘push-backs’ as part of talking to new people.  Some call it the ‘rejection factor’.  Many agents take the rejection and use it as a reason to stop prospecting. Show me an agent that doesn’t make the cold calls and prospect every day, and I will…

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Cold Calling is a Numbers Game in Commercial Real Estate Agency

In commercial real estate you should be telephoning lots of people every day.  The cold calling process is the way to do that.  In a way, your success in cold calling is a numbers game.  You track your numbers and in that way you will know what is working for you and what is not. …

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Commercial Property Agents – Why Cold Calling is Really Hard

In commercial real estate, the cold calling process is very difficult for many salespeople.  They may attempt to get a cold calling system up and running, but they will soon find something else to do.  It’s not a new problem and it is all so common in most agencies; that does not however mean that…

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